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    Measure Overview

    # Objective Strategic Plan Goal Business Strategy
    O5 Develop a Voter Outreach Program to include information via website, videos, events and advertisements to educate the public on the importance of registering to vote and participation by June 2017 Government Accountability Increased EffectivenessIncreased Effectiveness

    Action Steps

    1. Identify target audience
    2. Identify media outlet areas where information will be most effective
    3. Develop a written plan detailing what the voter outreach programs and how it will be used in each of the aforementioned outlets
    4. Disseminate voter outreach information

    Why is this measure important?

    Providing information to residents of Bernalillo County is important to increase voter participation whenever possible. Outreach events provide access to services and the opportunity to register to vote, learn about becoming poll officials, student election clerks, the Voter Registration Agent

    Program, and education in the electoral process.

    Where does the data come from?

    Use data from the 2016 election cycle to track effectiveness (i.e., what outlets were most effective) to develop a voter outreach program

    How is the measure calculated?

    % of project complete will be calculated by the % of tasks complete or phases complete

    Who to contact if you have questions?

    Jaime Diaz

    Additional Information



    FY17 Target


    FY18 Target


    Trend Analysis

    On Target

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